Main Topics:
- “How to survive in the age of networks”
- “Customer Engagement in the New World”
Rik describes how Internet, digitalisation and big data have changed life, people and business drastically.
How society has passed the tipping point and how power has shifted to the networks.
He then describes what networks are, how they grow and how they ‘work’ (The Network Always Wins), only to come to the conclusion that customer centricity is the beating heart of every business as businesses should focus on, combining digital ads (automation and data) and human ads (emotions, passion) (When Digital Becomes Human).
He then focuses on how business should re-invent themselves to be able to actually survive this new environment and adapt faster than competition by being fluid and avoid to become ridged and putting the customer in the very center.
Professional Profile:
Rik Vera is a highly rated international Keynote speaker.
He inspires Microsoft employees and large customers in Europe and the US and many other companies like Canon, Samsung, FloraHolland, KLM… He succeeds in leaving an ever lasting impression with his audience and reviews are always extremely positive.
Rik Vera started his professional career back in 1989 as Sales Manager at Desso Belgium. He soon became Sales Director Benelux, Global Market Segment Manager Hospitality and Director Residential Flooring before moving to direct competitor Domo where he became Business Unit Director and Member of the Board of Directors.
At Domo, Rik revitalized the Contract Flooring Division by expanding globally and successfully launching the architectural high-end brand Modulys.
In 2010 Rik Vera joined Belgian multimedia group Think Media as Strategic Director, developing the first steps in multichannel Strategy and the optimization of big data.
Since 2011, Rik helps companies in Belgium, but moreover in the Netherlands to develop and implement extreme customer centric strategies. His customers are public services, retail, manufacturing, telecom and energy providers, financial companies,…small family owned up to corporate internationals.
Rik Vera is a most popular speaker, coach and inspirer on topics such as customer centricity, change management, sales and marketing in a digital world.
Rik has been working closely together with Microsoft since 2013, inspiring companies on how to develop a strategy in a digital connected world and coaches Microsoft marketing, sales and management teams in both Belgium and The Netherlands.
Rik is teacher of customer centric strategy at the highly rated Beeckestijn Business School The Netherlands. He mixes years of business experience with humor and passion, likes to demystify the buzzwords and hypes of the day and to develop custom made solutions that the companies he inspires can deploy with instant results.
Rik likes to share knowledge and to coach the internal coaches in order to make sure that the customer centric strategy sticks.
His interventions are short by definition, intense, powerful and leave a lasting effect. Rik is never boring.
Selected Works:
- “Come sopravivere nell’ era del networking/ digitale”
- “Il futuro è nel Customer Engagement”
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